At Crown & Royal, craftsmanship is more than a skill; it’s a family legacy, meticulously refined over decades. What began in the 1950s as a small family operation has blossomed into an internationally recognized jewelry brand, admired for its dedication to quality, heritage, and timeless elegance. Yet, despite its growth, Crown & Royal has never lost sight of its roots—the essence of true artisanal craftsmanship.
A History Forged in Passion
Our story begins with my father, a master jeweler who, in the early 1950s, set out to master the craft of jewelry-making. With the guidance of renowned artisans and his natural talent, he quickly became known for his ability to blend intricate details with stunning aesthetics. His work was a tribute to centuries-old techniques, learned from the greats, yet infused with a modern touch that appealed to the evolving tastes of the time.
When we opened the doors of Crown & Royal in 1970 in the sun-drenched town of Saint Tropez, our mission was clear: to create jewelry that not only dazzled but told a story—our story and the story of the people who wore our pieces. Every design was—and still is—a reflection of our family's heritage, passed down through generations, yet adapted to meet the desires of today’s sophisticated clientele.
Blending Tradition and Innovation
While we honor the traditions my father perfected, we believe in continuously evolving. Over the years, Crown & Royal has seamlessly blended time-honored jewelry-making techniques with modern innovation. Our master artisans still handcraft every piece, but today, we also utilize cutting-edge technology to ensure precision, durability, and the highest level of detail.
This balance between past and future allows us to offer something truly unique—jewelry that is steeped in history yet relevant to modern life. Whether you’re wearing one of our iconic pendants or a bespoke, one-of-a-kind piece, you’re carrying a part of that history with you.
Craftsmanship Designed to Last Lifetimes
Each piece of Crown & Royal jewelry is designed to last not just for years, but for lifetimes. We believe that true luxury is timeless, and that’s why we invest so much time and care into crafting each piece. From the first pencil sketch to the final polish, we ensure that every detail meets our high standards of excellence.
The materials we use are hand-selected for their quality and beauty, from the precious metals to the gemstones that adorn our designs. Our jewelry is meant to be passed down through generations, much like the skills and values we continue to pass down in our own family. Each piece becomes more than just an accessory—it becomes a family heirloom, imbued with meaning and history.
Our Commitment to Craftsmanship Today
Even as Crown & Royal has grown, our commitment to craftsmanship remains at the heart of everything we do. Today, we are proud to serve a diverse clientele across the globe, including over 10,000 loyal customers in the United States. Despite our expansion, each piece of jewelry is still designed and created with the same level of care and dedication that my father instilled in us from the beginning.
Our team of artisans, some of whom have been with us for decades, work tirelessly to ensure that our designs continue to reflect the artistry and quality that Crown & Royal has become known for. From our customizable name pendants to our intricate, statement pieces, every item in our collection speaks to the same values of precision, passion, and enduring beauty.
The Legacy Lives On
As we look to the future, we remain committed to honoring the legacy of craftsmanship that Crown & Royal was built on. We see ourselves not just as jewelers, but as storytellers, preserving our family’s heritage through every piece we create. Whether you’re new to our brand or a long-time customer, we invite you to join us on this journey, to wear a piece of our story, and to become part of the Crown & Royal family.
Because at the end of the day, jewelry is more than just metal and stone—it’s the stories we tell, the memories we make, and the legacies we leave behind.